Nord Luce
Search Ads
Google Ads and Microsoft Ads built around intent, an account structure that concentrates signal, and bidding that matches how many conversions you really get.
Services: Digital Advertising
Stop spending on clicks that go nowhere.
Most ad accounts leak money: the wrong searches, a weak structure, conversions nobody trusts. I find the leaks, fix the tracking, and point your budget at the people who turn into customers, on search and on social.
What's Included
Search and social ads, planned together and measured against what reaches sales.
Social Ads
Meta and LinkedIn campaigns aimed at the buyers you want: audience strategy, creative direction, and measurement that connects spend to sales.
Account Audits
A full pass through your account: search terms, structure, tracking and where the spend goes. You get a ranked list of fixes with the evidence behind each one.
Conversion Tracking
If your tracking is wrong, every decision after it is wrong. I check and repair it before optimizing anything else.
How It Starts
Small first steps, so you see what I'd change before you commit to anything ongoing.
- 1
Free Strategy Call
Give me read access, and on a call I'll tell you what I see: the waste, the risks and the quick wins.
- 2
Deep Audit
A full written teardown with a ranked fix list, run as a focused paid project. It's the usual first step before ongoing work.
- 3
Run It or Coach Your Team
I can run the account, or coach your team while they do. Either way, decisions stay grounded in your data.
Real-World Results
At Jama Software I ran paid search on about $2M a year in ads and moved bidding from form fills to the sales stages that mattered.
+190%paid search opportunities a year
+177%pipeline
+263%new recurring revenue won
Paid search at Jama Software, measured in Salesforce by lead source, by fiscal year, against my first year. Spend rose about 70% over the period, and the agency, marketing operations and sales did this work with me.
Read the case studyRecent Ad Work
Search ads, social ads and the landing pages they send people to, made with my AI team.
noornsSponsoredNoornsnoorns.com › noorns › reportsNoorns Nutrigenomics | Your DNA. Your Nutrition Plan. | Privacy-First DNA ReportsEvidence-based nutrigenomics reports. No generic advice, built from your unique DNA. Personalized Nutrition Based on Your DNA. Get a Nutrigenomics Report Today.Shop All ReportsHow It WorksPrivacy & SecurityHealthy Aging Reportanalyze 23andme raw dataSponsoredNoornsnoorns.com › dna-reports › privateAnalyze Your Raw DNA Privately | Works with 23andMe Raw Data | No DNA Upload RequiredWorks with 23andMe, AncestryDNA & MyHeritage raw files. Insights in minutes. Evidence-based nutrigenomics. Your DNA never leaves your device. Try Noorns.Shop All ReportsHow It WorksPrivacy & SecuritySearch ads
Want to Audit Your Own Account?
Download the free Paid Search Audit Checklist: the same six-section checklist I work through when I open an account for the first time.
Common Questions About Ads
Which Platforms Do You Work With?
Google Ads, Microsoft Ads, Meta (Facebook and Instagram) and LinkedIn. The audit shows which of them deserve your budget.
Do You Run the Ads or Advise My Team?
Either. I can run the account, or coach your team while they run it.
How Do You Measure Success?
By what reaches sales: booked calls, qualified leads and revenue, not clicks or cheap form fills. That's why the tracking gets checked first.
What Does It Cost?
Each project has a fixed price, agreed before any work starts and based on the scope. The strategy call is free.
Book a Call
Tell me what's working and what isn't in your ads. I'll tell you plainly what I'd fix first. No charge, no obligation.
CamCamrick Schoen-Clark, Nord Luce